Knowledge and meaning : the aids education campaign in rural Northeast Thailand.
Nearly 80% of Thailand's population live in the rural sector.
To date, these villages have been subject to top-down dissemination of HIV/AIDS education information via the mass media and bureaucratic networks.
This report details an ethnographic enquiry into the impact education campaigns are having in one village in Northeast Thailand.
It is found that AIDS information is primarily integrated with local conceptions of sexual behaviour and commercial sex.
By the early 1990s, heterosexual behaviour is a major mode of HIV transmission in Thailand.
Local and international media discourse focuses on the commercial sex industry in describing the spread of the virus.
Mots-clés Pascal : Campagne de masse, Education sanitaire, Programme sanitaire, Homme, SIDA, Milieu rural, Nord est, Thaïlande, Comportement sexuel, Commerce, Changement comportement, Connaissance, Evaluation, Virose, Infection, Asie, Immunopathologie, Hémopathie
Mots-clés Pascal anglais : Mass campaign, Health education, Sanitary program, Human, AIDS, Rural environment, Northeast, Thailand, Sexual behavior, Commerce, Behavior change, Knowledge, Evaluation, Viral disease, Infection, Asia, Immunopathology, Hemopathy
Notice produite par :
Inist-CNRS - Institut de l'Information Scientifique et Technique
Cote : 94-0077326
Code Inist : 002B30A03B. Création : 199406.