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  1. Fulltext. Tobacco information in two grade school newsweeklies : a content analysis.

    Article - En anglais



    This study compared tobacco-related articles from two elementary school publications, Weekly Reader and Scholastic News, published in 1989 through 1994.


    Articles for grades 4 through 6 were evaluated, and the publications were compared with each other.

    Also, issues of Weekly Reader published after acquisition by K-III, which is owned by the firm that formerly owned RJR Tobacco, were compared with the earlier ones.


    Weekly Reader was less likely than Scholastic News to mention short-term consequences of smoking (32% vs 64%) or to give a clear « no-use » message (35% vs 79%). Weekly Reader was more likely to give the tobacco industry position (68% vs 32%). Post-K-III issues of Weekly Reader were less likely to provide a clear no-use message than earlier ones (62% vs 24%). Conclusions.

    Health professionals need to monitor the health information carried in these publications, which reach between 1 and 2 million students per grade level each week.

    Although neither publication had perfect tobacco coverage, Scholastic News was significantly better than Weekly Reader.

    Mots-clés Pascal : Journal, Milieu scolaire, Ecole primaire, Tabagisme, Information, Evaluation, Education sanitaire, Etats Unis, Enfant, Amérique du Nord, Amérique, Homme

    Mots-clés Pascal anglais : Newspaper, School environment, Primary school, Tobacco smoking, Information, Evaluation, Health education, United States, Child, North America, America, Human

    Logo du centre Notice produite par :
    Inist-CNRS - Institut de l'Information Scientifique et Technique

    Cote : 96-0045166

    Code Inist : 002B30A03B. Création : 01/03/1996.